ITALIANO
Mr. Ernie Altschuler Dear Ernie, Best regards,
Columbia Records
799, Seventh Avenue
New York 19, N.Y.
Having just concluded a "grass roots" survey
to determine why my albums are so popular
with all record buyng age groups, I suggest that
we call the new album The Happy Beat
for the following reasons:
Our studies show that the Ray Conniff record
buyers like the arrangements and the way
the voices are used, but most of all like THE
HAPPY BEAT of the rhythm section.
Housewives start their day to it, college students
study and relax to it, bachelors do whathever
do to it (with honorable intentions of
course), married couples entertain to it, teenagers
do their homework to it, people who attend
our concert tap their feet to it, and
everyone likes to dance to it.
Listen to a few bars of "Volare" and "I'll Walk
Alone", and see if you don't agree that
the only correct title for this album is: THE HAPPY BEAT!!
Ray Conniff